Princess Reema Joins All Women's Sports Network

Princess Reema bint Bandar Al Saud has joined the All Women's Sports Network as an adviser, taking on the role on 6 October 2026. Princess Reema, who serves as Saudi Arabia's ambassador to the United States, will support the network's efforts to broaden its coverage of women's sports.

In her advisory capacity, Princess Reema will help the network expand exposure for female athletes across the Middle East and on the international stage. The role focuses on strengthening the visibility of women competing in a wide range of sports and growing the audience for women's competition.

Why it matters

The appointment adds a prominent Saudi voice to a global platform dedicated to women's sports. For audiences in the Kingdom, it reflects the continued rise of women's sport both as a professional pathway and as a growing part of community life.

Greater media coverage can help give female athletes in the region more recognition and more opportunities, while offering fans a wider choice of competitions to follow. The move aligns with the broader expansion of sports participation and sports viewing across Saudi Arabia in recent years.

Saudi Living will continue to follow developments in women's sport across the Kingdom and the wider region.

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