A new international travel and tourism platform is set to arrive in the capital, with WTM Spotlight Riyadh 2026 scheduled to run from 8 to 10 September 2026 at the Riyadh Front Exhibition & Conference Centre in الرياض. The event will open daily from 13:00 to 21:00.
The inaugural edition is being staged in partnership with the Saudi Ministry of Tourism, and is designed as a B2B2C platform — connecting businesses, industry professionals, and consumers under one roof. Its focus is Saudi Arabia's tourism story, bringing together exhibitors across destinations, hospitality, attractions, transport, travel technology, and tourism services.
Why it matters
For residents and visitors alike, the gathering offers a chance to see the breadth of tourism and hospitality projects taking shape across the Kingdom in one place. Its B2B2C format means the platform is aimed not only at travel professionals but also at the wider public interested in exploring destinations and experiences.
The event reflects the growing momentum in Saudi Arabia's tourism sector, a key pillar of رؤية السعودية 2030, as the Kingdom continues to expand its offering to both domestic and international travelers.
Full details on registration, participation, and any applicable fees have not yet been announced. سعودي ليفنج will share updates as more information becomes available closer to the event dates.
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